Our Journey: Creating Cat Litter from Olive Pits

Cat litter from olive pits?
That was the very first question we asked ourselves.
Chasing that question led to the birth of the Oligatto brand. Our desire to repurpose the olive pits left over from olive oil production opened the door to something entirely new: a natural, eco-friendly, and dust-free cat litter.

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🌿 Inspired by Sustainability

At the heart of Oligatto lies our belief in a world where waste can be transformed into value.
Instead of seeing olive pits as industrial waste, we saw them as a natural resource — and turned them into a safe, healthy litter for cats.

What makes it so special?

✅ 100% dust-free
✅ Naturally traps odors
✅ Fully biodegradable
✅ Gentle on paws
✅ Supports a zero-waste vision

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🎥 “Why Oligatto?” Video Series – Told in Our Own Voice

To share our story, we didn’t hire a fancy agency or rent a production studio.
We had no professional actors, no cinematic equipment — just imagination, belief, and a small but passionate team.

That’s why we created our Instagram video series “Why Oligatto?”
A collection of street interview-style Reels, written, produced, and edited entirely by our own team — with the help of AI tools and a lot of creative heart.

Each video showcases the uniqueness of our product with a light-hearted tone, proving that innovation doesn’t always require big productions — just big ideas.

👉 Follow us on Instagram to watch the full Reels series.

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💬 Oligatto Is More Than Just Cat Litter

Oligatto is a way of life.
It’s a product born from a mindset — one that protects nature, supports local production, and puts sustainability at the center of everything.

We thank everyone who has been part of this journey.
Stay with us for more stories, more videos, and more inspiration to come.